customer engagement

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Published By: blueconic     Published Date: Oct 14, 2014
Download this whitepaper to learn how your enterprise can leverage a powerful new technology to learn about each prospect from the first click on a website or ‘Like’ on a social media page.
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blueconic, marketing, customer engagement, social media marketing, internet marketing, consumer behavior, market research, crm, crm strategy, profiling, real time engagement tracking
    
blueconic
Published By: SAP     Published Date: Nov 04, 2015
Download this eBook to learn more about these 6 strategies to simplify retail marketing: 1. Collect, consolidate, and analyze data 2. Integrate marketing and merchandising 3. Offer a consistent omnichannel experience 4. Deliver real-time, personalized customer engagements 5. Measuring marketing ROI 6. Stimulate loyalty and advocacy
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retail marketing, sap, data analytics, merchandising, omnichannel experience, customer engagement, roi, customer loyalty
    
SAP
Published By: SAP     Published Date: Nov 04, 2015
This executive summary provides a look into how today’s marketing leaders are driving business performance across the customer-centric enterprise
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marketing leaders, adaptive customer engagements, sap, customer experience, customer engagement strategy, customer-centric enterprise
    
SAP
Published By: Mitel     Published Date: Jun 27, 2016
Join Mitel and industry experts on this webcast and learn how Mitel is helping SMBs deliver a seamless experience for their mobile customers through cloud. Topics to be covered in this event: • Why today’s technology fails to deliver the experience you want for your customers • What you should expect and receive from your cloud communication provider now and in the future • The impact of the mobile consumer on small and medium business customer engagement strategies • How consumer expectations have changed the workforce Moderator: Elliot Markowitz, Director, Content Marketing Services, Madison Logic
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cloud, telephony, mobile consumer, customization, smbs, seamless experience
    
Mitel
Published By: Mitel     Published Date: Dec 20, 2016
Employees leverage information and analysis that bring relevance to communications with the goal of removing waste, working more efficiently, and bringing the full weight of their company to every customer engagement.
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Mitel
Published By: Ping Identity     Published Date: Feb 12, 2016
Most organizations today are scrutinizing technology budgets more and more. It helps to see technology investments in terms of total economic impact (TEI). Forrester Research quantified the benefits of implementing Identity and Access Management (IAM), and one of the top reasons supporting IAM was to eliminate the need for repeated user sign-ons, which increases user satisfaction. In measuring the TEI of one large organization’s IAM investment, Forrester uncovered several areas where SSO had a direct impact on improving the customer experience and driving revenue.
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Ping Identity
Published By: Ping Identity     Published Date: Feb 12, 2016
Over the last five years, there has been a major shift in how enterprises need to look at and secure customer identities while offering access to critical applications. Hyper-connected customers are blurring the lines of customer interactions. They’re adopting new patterns of engagement that spread the customer journey and experience across multiple channels.
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Ping Identity
Published By: Genesys     Published Date: Jul 24, 2017
Read this eBook. It deep dives into the top 10 myths of omnichannel customer engagement.
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customer engagement, call centers, contact center, omnichannel, customer engagement
    
Genesys
Published By: Google     Published Date: Aug 09, 2017
This report looks at the biggest changes in firms’ expectations of their chief information security officers (CiSOs) and provides specific examples of how top information security professionals rise to those occasions.
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security, ciso, chief information security officers, performance, customer experience, customer engagement
    
Google
Published By: DocuSign UK     Published Date: Nov 16, 2017
In this ebook, you’ll find four best practices that reflect recent thinking about CX.
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customer, experience, employee, engagement, satisfaction, consistency, marketing, insights
    
DocuSign UK
Published By: Sage People     Published Date: Jan 26, 2018
Do you know your people as well as you know your customers? Your people’s expectations and the way they work is changing. Employees are more diverse, mobile and technologically-savvy than ever before. HR processes are changing from focusing on transactions to knowing and engaging people. Just as sales and marketing teams use data to develop actionable and informed insights about their customers, you need to do the same in HR to know your people. Everything, from attracting and keeping the best talent, to creating better workplace experiences and increasing employee engagement and productivity, depends on smarter decisions. These in turn rely on more actionable insights. These are only possible through accurate HR data and analytics. They are vital to address the people challenges you face, so you can make smarter decisions.
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Sage People
Published By: Curalate     Published Date: Aug 02, 2017
People control their own consumer journeys. Consumers expect a borderless world in which they roam freely between a brand’s social media channels, email campaigns, blogs and e-commerce site, effortlessly buying things that catch their eye. It’s led to a sporadic, personalized shopping journey that frequently begins on digital touchpoints that weren’t built for commerce. That’s made it increasingly complex for brands hoping to meet customers’ needs and measure the results of their marketing strategies. At the center of this new customer-driven revolution is visual content. Images and videos play starring roles in the decisionmaking process, and provide consumers with a whole new level of inspiration and knowledge. Every picture and video clip is now the entrance to a digital storefront, meaning brands can use them to drive not only engagement but revenue.
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visual commerce, personalized shopping, e-commerce, email campaigns, blog, media channel, branding
    
Curalate
Published By: IBM Marketing Cloud     Published Date: Sep 26, 2016
Download this commissioned study by Forrester Consulting on behalf of IBM, and learn how you can understand what your customers want and need, and serve them best in that context.
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customer experience, customer, customer engagement, customer relationship, customer service
    
IBM Marketing Cloud
Published By: IBM     Published Date: May 28, 2015
Transform your organization into a mobile enterprise for optimized business and customer-centric engagements
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smarter process, data management, business models, blueworks live, big data, cloud computing, social collaboration
    
IBM
Published By: IBM     Published Date: Dec 29, 2015
The Smarter Process platform is IBM’s solution for reinventing business operations in a way that infuses every process with intelligence and expertise to deliver greater customer centricity, which in turn fuels top-line growth.
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ibm, customer engagement, mobile, social, smarter process
    
IBM
Published By: IBM     Published Date: Apr 11, 2016
The Smarter Process platform is IBM’s solution for reinventing business operations in a way that infuses every process with intelligence and expertise to deliver greater customer centricity, which in turn fuels top-line growth.
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ibm, smarter process, ibm smarter process platform, business operations
    
IBM
Published By: CA Technologies     Published Date: Jan 08, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
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ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 15, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
Tags : 
ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement, application performance management, customer interaction service, customer satisfaction, secure content management
    
CA Technologies
Published By: CA Technologies     Published Date: Jan 15, 2014
Customers are embracing new technologies and they want to interact through a variety of applications, at any time and from any device. Many consumer facing organizations are racing to enable new interaction channels to innovate, grow their business and improve customer loyalty. As they expand online services and add mobile and social media interaction there is an increasing need to both secure and coordinate these activities. The key challenge is to deliver innovative new applications and services quickly and to provide an excellent customer experience across multiple channels.
Tags : 
ca technologies, crm, customer relationship management, delivery, security, multi-channel, customer environment, customer experience, social media, mobile, applications, customer experience management, customer engagement, application performance management, customer interaction service, customer satisfaction, secure content management
    
CA Technologies
Published By: Brightcove     Published Date: Sep 17, 2014
PUMA produces and publishes a wide range of video content around the world to support its products but also to bring customers on a journey. While PUMA is known for its cutting-edge products, its brand really comes alive through the context that the company puts the products in and the lifestyle that the brand portrays. PUMA looks to video as an opportunity for engagement and a way to direct customers to a cadence-specific, multiscreen experience.
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video cloud, video content, live video content
    
Brightcove
Published By: Limelight     Published Date: Jul 31, 2012
How to Master the Art of Content Marketing will show you best practices, tips, and solutions for turning content assets into online customer engagement and higher web conversion rates.
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limelight, networks, content marketing, content, marketing, best practices, marketing strategies, marketing solutions
    
Limelight
Published By: SAP     Published Date: Nov 28, 2012
Across all businesses, they would like nothing better than to know what their customers like. How old are they? What do they like? Structured customer intelligence was the primary currency and see how social interaction enhances engagement.
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social interactions, sap, customer engagement process, customer, experience, customer relationship, multi-channel environment
    
SAP
Published By: Teradata     Published Date: Jun 12, 2013
This White Paper discusses how a balanced approach in an Integrated Marketing Management (IMM) environment can lead to creating more efficient marketing and an enhanced experience for consumers. Included are examples of how leading companies are currently satisfying the needs of both internal constituents and external customers.
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integrated marketing, integrated marketing management, customer experience, customer engagement
    
Teradata
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