data analytics

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Published By: SAS     Published Date: Feb 29, 2012
This collection is part of the ANA Magazine Thought Leadership Series sponsored by SAS. The articles explore the variety of ways to use analytics to create marketing functions that are more accountable and profitable.
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sas, analytics, business analytics, business intelligence, customer intelligence, data management, fraud & financial crimes, high-performance analytics, it management, ondemand solutions, performance management, risk management, sas® 9.3, supply chain intelligence, sustainability management
    
SAS
Published By: SAS     Published Date: Feb 29, 2012
This paper provides an intro to managers and marketing professionals applying analytics to marketing to significantly improve outcomes. It explains not only why you need to make this shift, but also how you get started and what tools you'll need.
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sas, analytics, business analytics, business intelligence, customer intelligence, data management, fraud & financial crimes, high-performance analytics, it management, ondemand solutions, performance management, risk management, sas® 9.3, supply chain intelligence, sustainability management
    
SAS
Published By: SAS     Published Date: Jun 05, 2017
Data professionals now have the freedom to create, experiment, test and deploy different methods easily – using whatever skill set they have – all within one cohesive analytics platform. IT leaders gain the ability to centrally manage the entire analytics life cycle for both SAS and other assets with one environment. Organizations get faster results and better ROI from analytics efforts.
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SAS
Published By: SAS     Published Date: Aug 28, 2018
When designed well, a data lake is an effective data-driven design pattern for capturing a wide range of data types, both old and new, at large scale. By definition, a data lake is optimized for the quick ingestion of raw, detailed source data plus on-the-fly processing of such data for exploration, analytics and operations. Even so, traditional, latent data practices are possible, too. Organizations are adopting the data lake design pattern (whether on Hadoop or a relational database) because lakes provision the kind of raw data that users need for data exploration and discovery-oriented forms of advanced analytics. A data lake can also be a consolidation point for both new and traditional data, thereby enabling analytics correlations across all data. To help users prepare, this TDWI Best Practices Report defines data lake types, then discusses their emerging best practices, enabling technologies and real-world applications. The report’s survey quantifies user trends and readiness f
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SAS
Published By: SAS     Published Date: Aug 28, 2018
Machine learning systems don’t just extract insights from the data they are fed, as traditional analytics do. They actually change the underlying algorithm based on what they learn from the data. So the “garbage in, garbage out” truism that applies to all analytic pursuits is truer than ever. Few companies are already using AI, but 72 percent of business leaders responding to a PWC survey say it will be fundamental in the future. Now is the time for executives, particularly the chief data officer, to decide on data management strategy, technology and best practices that will be essential for continued success.
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SAS
Published By: SAS     Published Date: Aug 28, 2018
“Unpolluted” data is core to a successful business – particularly one that relies on analytics to survive. But preparing data for analytics is full of challenges. By some reports, most data scientists spend 50 to 80 percent of their model development time on data preparation tasks. SAS adheres to five data management best practices that help you access, cleanse, transform and shape your raw data for any analytic purpose. With a trusted data quality foundation and analytics-ready data, you can gain deeper insights, embed that knowledge into models, share new discoveries and automate decision-making processes to build a data-driven business.
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SAS
Published By: SAS     Published Date: Aug 28, 2018
With the amount of information in the digital universe doubling every two years, big data governance issues will continue to inflate. This backdrop calls for organizations to ramp up efforts to establish a broad data governance program that formulates, monitors and enforces policies related to big data. Find out how a comprehensive platform from SAS supports multiple facets of big data governance, management and analytics in this white paper by Sunil Soares of Information Asset.
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SAS
Published By: SAS     Published Date: Aug 28, 2018
With the widespread adoption of predictive analytics, organizations have a number of solutions at their fingertips. From machine learning capabilities to open platform architectures, the resources available to innovate with growing amounts of data are vast. In this TDWI Navigator Report for Predictive Analytics, researcher Fern Halper outlines market opportunities, challenges, forces, status and landscape to help organizations adopt technology for managing and using their data. As highlighted in this report, TDWI shares some key differentiators for SAS, including the breadth and depth of functionality when it comes to advanced analytics that supports multiple personas including executives, IT, data scientists and developers.
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SAS
Published By: SAS     Published Date: Oct 03, 2018
Risks have intensified as retailers and financial organizations embrace new technologies to meet customer demands for convenience. The rise of mobile and online transactions introduces new risks – and with that, new requirements for fraud mitigation. This paper discusses key steps for fighting back against fraud risk by establishing appropriate and accurate data, analytics and alert management.
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SAS
Published By: SAS     Published Date: Nov 16, 2018
Medicaid fraud is prevalent, costly and difficult to prevent. With a combination of more integrated data and advanced analytics, state agencies can turn the tables on fraudsters. They can accelerate the transition from detection to prevention, as new forms of fraud are recognized faster and fewer improper payments go out the door. This IIA Discussion Summary explores the challenges and opportunities in preventing Medicaid fraud in an interview with SAS’ Ellen Joyner-Roberson, Principal Marketing Manager for Fraud and Security Intelligence, and Victor Sterling, Principal Solutions Architect.
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SAS
Published By: SAS     Published Date: Dec 20, 2018
Think of the self-service things you use in a day. Gas pumps. ATMs. Online apps for shopping. They’re convenient and easy to use. People choose what they want, when they want – without involving others in their minute-to-minute decisions. What if your organization could treat data discovery and analytics the same way? SAS has combined two of its visual solutions to do just that. SAS Visual Analytics and SAS Visual Statistics share the same web-based interface to provide self-service data exploration and easy-to-use interactive predictive analytics in a collaborative environment. This white paper takes a look at this convergence and outlines how these products can be used together so that everyone, even nontechnical users, can investigate data on their own, create analytical models and uncover new insights that drive competitive differentiation. Your analytics journey just got a lot easier.
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SAS
Published By: SAS     Published Date: Dec 20, 2018
Data professionals now have the freedom to create, experiment, test and deploy different methods easily using whatever skill set they have and all within one cohesive analytics platform. IT leaders gain the ability to centrally manage the entire analytics life cycle for both SAS and other assets with one environment. Organisations get faster results and better ROI from analytics efforts.
Tags : 
    
SAS
Published By: SAS     Published Date: Jan 04, 2019
How can you open your analytics program to all types of programming languages and all levels of users? And how can you ensure consistency across your models and your resulting actions no matter where they initiate in the company? With today’s analytics technologies, the conversation about open analytics and commerical analytics is no longer an either/or discussion. You can now combine the benefits of SAS and open source analytics technology systems within your organization. As we think about the entire analytics life cycle, it’s important to consider data preparation, deployment, performance, scalability and governance, in addition to algorithms. Within that cycle, there’s a role for open source and commercial analytics. For example, machine learning algorithms can be developed in SAS or Python, then deployed in real-time data streams within SAS Event Stream Processing, while also integrating with open systems through Java and C APIs, RESTful web services, Apache Kafka, HDFS and more.
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SAS
Published By: SAS     Published Date: Jan 04, 2019
As the pace of business continues to accelerate, forward-looking organizations are beginning to realize that it is not enough to analyze their data; they must also take action on it. To do this, more businesses are beginning to systematically operationalize their analytics as part of a business process. Operationalizing and embedding analytics is about integrating actionable insights into systems and business processes used to make decisions. These systems might be automated or provide manual, actionable insights. Analytics are currently being embedded into dashboards, applications, devices, systems, and databases. Examples run from simple to complex and organizations are at different stages of operational deployment. Newer examples of operational analytics include support for logistics, customer call centers, fraud detection, and recommendation engines to name just a few. Embedding analytics is certainly not new but has been gaining more attention recently as data volumes and the freq
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SAS
Published By: SAS     Published Date: Jan 30, 2019
Machine learning systems don’t just extract insights from the data they are fed, as traditional analytics do. They actually change the underlying algorithm based on what they learn from the data. So the “garbage in, garbage out” truism that applies to all analytic pursuits is truer than ever. Few companies are already using AI, but 72 percent of business leaders responding to a PWC survey say it will be fundamental in the future. Now is the time for executives, particularly the chief data officer, to decide on data management strategy, technology and best practices that will be essential for continued success.
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SAS
Published By: SAS     Published Date: Mar 20, 2019
What’s on the chief data and analytics officer’s agenda? Defining and driving the data and analytics strategy for the entire organization. Ensuring information reliability. Empowering data-driven decisions across all lines of business. Wringing every last bit of value out of the data. And that’s just Monday. The challenges are many, but so are the opportunities. This e-book is full of resources to help you launch successful data analytics projects, improve data prep and go beyond conventional data governance. Read on to help your organization become truly data-driven with best practices from TDWI, see what an open approach to analytics did for Cox Automotive and Cleveland Clinic, and find out how the latest advances in AI are revolutionizing operations at Volvo Trucks and Mack Trucks.
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SAS
Published By: SAS     Published Date: Mar 20, 2019
Seeing value from analytics and emerging technologies such as AI begins with trust in the data. That trust relies on how data is collected, shared, protected and used. The annual Data and Analytics Global Executive Study with MIT Sloan Management Review looks at how 2,400 global business leaders make decisions based on analytics insights – and what steps are needed to get trustworthy data.
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SAS
Published By: SAS     Published Date: Mar 20, 2019
In today’s crowded analytics marketplace, who can you trust? What’s needed to deliver on the promise of transforming data into real value? And what do CIOs need to cost-effectively and successfully lead their organizations through changing technologies? For an organization to experiment with (and ultimately deploy) analytics, the responsibility falls squarely on the shoulders of IT. IT must provide secure access to lots of high-quality data, a friendly environment for experimentation and discovery, and a method for rapidly deploying and governing models. SAS can support an organization's journey toward becoming a data- and analytics-driven organization. We can help unlock the value by enabling with choices that make sense. Plus, we can show organizations how to get the most out of technology investments.
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SAS
Published By: SAS     Published Date: Apr 17, 2019
Organizations are charging ahead with investments in cloud and analytics to deliver agility, scalability and cost savings. With computing power advancements and continuous growth of data, cloud provides the elastic workloads and flexibility required for modern business. However, the environment of flexibility and choice that cloud provides also creates complexity and challenges. In this white paper, learn how organizations are applying expertise and using the latest methods to move analytics to the cloud, including: Why are organizations moving analytic work to the cloud? What are the key challenges and misconceptions? How do IT leaders provide choice while maintaining control?
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SAS
Published By: SAS     Published Date: Jul 22, 2019
Text is the largest human-generated data source. It grows every day as we post on social media, interact with chatbots and digital assistants, send emails, conduct business online, generate reports and essentially document our daily thoughts and activities using computers and mobile devices. Increasingly, organizations want to know how all of that data can be used to drive improvements. For many, unstructured text represents a massive untapped data source with great potential for producing valuable insights that could result in significant business transformations or spur incredible social innovation. This paper looks at how organizations in banking, health care and life sciences, manufacturing and government are using SAS text analytics to drive better customer experiences, reduce fraud and improve society.
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SAS
Published By: SAS     Published Date: Oct 14, 2019
What’s the best way for businesses to differentiate themselves today? By delivering a unique, real-time customer experience across all touch points—one that is based on a solid, connected business strategy driven by data and analytics insights. We believe brands that gain the ultimate analytical advantage—by unifying the analytics life cycle from data to discovery to deployment—will also gain the ultimate competitive advantage through brand preference.
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SAS
Published By: IBM     Published Date: Apr 04, 2013
Teams of engineers and statisticians spend their days immersed in seas of data from various sources. However, it isn't just the largest of organizations that can benefit from analytics and data-driven decision-making. Businesses of all sizes need to leverage the new currency of data and information.
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smarter approach, inside ibm, business, analytics, solutions, mid size businesses, engineers, leverage
    
IBM
Published By: IBM     Published Date: Apr 04, 2013
Many small and midsize retailers could benefit from using advanced analytics to understand their customers better and improve promotions but are daunted by the prospect. They are aware that advanced analytics can help retailers turn purchase data into retail excellence. However, they perceive that advanced analytics requires massive infrastructure changes, expensive software licenses, analytics expertise, long lead times and major upfront capital expenses.
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ibm analytics answers, retail purchase, offer targeting, infrastructure, offer, ibm, software licenses
    
IBM
Published By: IBM     Published Date: Sep 27, 2013
Analytics: The Real-World Use of Big Data - How innovative enterprises in the midmarket extract value from uncertain data This study highlights the phases of the big data journey, the objectives and challenges of midsize organizations taking the journey, and the current state of the technology that they are using to drive results. It also offers a pragmatic course of action for midsize companies to take as they dive into this new era of computing.
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ibm, big data, big data solutions, midmarket businesses, analytics
    
IBM
Published By: IBM     Published Date: Sep 27, 2013
Teams of engineers and statisticians spend their days immersed in seas of data from various sources. However, it isn't just the largest of organizations that can benefit from analytics and data-driven decision-making. Businesses of all sizes need to leverage the new currency of data and information.
Tags : 
ibm, ibm business analytics solutions, business analytics, analytics solutions, midsize businesses, financial reporting, business intelligence, desktop data visualizations, data mining
    
IBM
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